Objective: Over five years experience in project management, marketing, sales, and customer service, I am eager for my next challenge. As a steadfast team member and dynamic partner I will quickly prove myself to be an integral member of your team. I look forward to merging my passion, enthusiasm, and professional experience in a new opportunity.
Description:
- Managed Social Media campaigns and day-to-day channel and account activities, Oversaw creation of monthly client content calendars for various social channels and industries.
- Set up, managed, and optimized client presence on Social Media sites, while also engaging with relevant bloggers, and seeding content into social applications as needed.
- Managed blogger outreach programs and built an active brand ambassador network.
- Created benchmarks for measuring the impact of social media programs, while analyzing, reviewing, and reporting on effectiveness of campaigns to maximize results.
- Provided regular reports to the client showcasing the growth of Social channels and review sites, analytics, and strategic recommendations.
- Worked with website development and data science teams to ensure social media tools and designs were properly updated, optimized, and prominent on various pages for IMI clients.
- Guided and educated IMI teammates on Social Media campaigns and strategy, while also contributing to the company blog and cross-department thought leadership.