Summary: Google Analytics Certified and experienced utilizing SEO tools Excellent communication skills both oral and written Skilled in social media platforms including Facebook, Twitter, LinkedIn, Google+, Pinterest, Youtube and Yelp knowledge of Microsoft Word, Powerpoint, Excel Superb problem solving skills, especially under deadlines and high stress Efficient at learning new analytics programs.
Description:
- Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, WordPress.
- Drive consistent, relevant traffic and leads from our social network presence.
- Track, measure, and analyze all initiatives to report on ROI.
- Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, etc.).
- Explore new ways to engage and identify new social networks to reach our target buyers.
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
- Manage a team of copywriters and content interns.
- Work alongside the CEO and other marketers to develop social media and inbound marketing campaigns for our company and our clients.